Cannes Lions
Better than Redundancy
Agency: McCann LondonRole: Head of Art + Creative Creative: Carl + Jess Director: Dan Burn-Forti
Why should being a Cannes Lions delegate be the preserve of the already excellent? If we want a more creative world, as we all profess, we should also encourage the not-so-excellent performers to be inspired by Cannes Lions. What started as a print campaign turned into something more when we saw Dan had a rotating plinth in his studio; so much love to Dan and the client for entertaining our request during a hectic shoot day.